A printed stand vs. a paper sign

Both ask your customer for the same thing. Only one gets picked up.

	The usual way	TNG
First impression	Curls at the edges by week two	A solid object with your logo, made for the counter
Getting noticed	Blends into the wall	Sits where people wait to pay
Proof it works	None — you're guessing	A live count of every scan, on the object's own page
When it wears out	Reprint, re-laminate, re-tape	It's a durable object; order a fresh one in a minute
Cost over a year	Cheap each time, endless times	One object, working every day